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Media Room > Press Release > Jan 2018 > Hong Kong Fashion Week for Fall/Winter Is Under Way
Press Release16 Jan 2018

Hong Kong Fashion Week for Fall/Winter Is Under Way

Fashion Shows Spotlight New Young Hong Kong Talent

16 January 2018 - The 49th Hong Kong Fashion Week for Fall/Winter is commencing at the Hong Kong Convention and Exhibition Centre. The four-day show (15 to 18 January), organised by the Hong Kong Trade Development Council (HKTDC), features global exhibitors which showcase the latest fashion designs and accessories.

FASHIONALLY Presentation was launched yesterday for the first time by the Hong Kong fashion website FASHIONALLY.com. Unlike conventional runway shows, the unique presentation showcase the design concepts and 2018 FW works of local fashion designers Derek Chan, Aries Sin and Mim Mak, in the form of storytelling set in a theatre-like stage. The stage design, props and story sequence of the FASHIONALLY Presentations are all orchestrated by the designers themselves.

FASHIONALLY COLLECTION #11, also staged yesterday, presented the 2018 FW Women’s Wear collections of YEUNG CHIN, phenotypsetter (designer: Jane Ng), 112 mountainyam (designer: Mountain Yam), FromClothingOf (designer: Shirley Wong) and KEVIN HO.

Photo Download:
FASHIONALLY COLLECTION #11:

       

 

FASHIONALLY COLLECTION #11 presented 2018 FW Women’s Wear collections

From left to right: FromClothingOf  (Designer: Shirley Wong) 、phenotypsetter (Designer: Jane Ng ) 、KEVIN HO、112 mountainyam (Designer: Mountain Yam), and YEUNG CHIN

 

 

FASHIONALLY PRESENTATION: Derek Chan

 

Top row:

The first session of FASHIONALLY Presentation was launched yesterday. Unlike conventional runway shows, the unique presentation showcased the design concepts and 2018 FW works of fashion designer Derek Chan

 

I AM A BOY

Derek Chan wants to express DEMO.’s brand concept fully through this presentation. Dedicated to creating “contemporary classics” inspired by the 1940s and 1950s, DEMO. features a softer masculinity and modern elements, such as waterproof fabrics and bold colours, giving classic designs a new twist. Iconic fashion looks are playfully recreated. The mismatch between the nostalgic setting for the presentation and life in the 21st Century offers an interesting glimpse into DEMO.’s brand concept

 

Down row (left): Designer Derek Chan participated onstage for the first time, fixing clothing details for a model

 

Down row (right): Group photo with designer Derek Chan (center) and models

 

2018 FW collection of fashion designer Derek Chan (brand: DEMO.)

 

Fair Websites:
Hong Kong Fashion Week for Fall/Winter:
 http://www.hktdc.com/fair/hkfashionweekfw-en/
Hong Kong Young Fashion Designers’ Contest (YDC): http://www.fashionally.com/en/YDC/about

Media Enquiries
Please contact the HKTDC's Communications and Public Affairs Department:

Agnes Wat    Tel: (852) 2584 4554            Email: agnes.ky.wat@hktdc.org

Media Registration: Media representatives wishing to cover the event may register on-site with their business cards and/or media identification.

To view press releases in Chinese, please visit http://mediaroom.hktdc.com/tc

About the HKTDC
Established in 1966, the Hong Kong Trade Development Council (HKTDC) is a statutory body dedicated to creating opportunities for Hong Kong’s businesses. With more than 40 offices globally, including 13 on the Chinese mainland, the HKTDC promotes Hong Kong as a platform for doing business with China, Asia and the world. With 50 years of experience, the HKTDC organises international exhibitions, conferences and business missions to provide companies, particularly SMEs, with business opportunities on the mainland and in international markets, while providing information via trade publications, research reports and digital channels including the media room. For more information, please visit: www.hktdc.com/aboutus.

 

 

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