NEXT@Fashion InStyle Fashion Parade debuts on Monday
Five local designers use sustainable and innovative materials to help reshape fashion
25 April 2025 – Organised by the Hong Kong Trade Development Council (HKTDC), Fashion InStyle kicks off on 27 April (Sunday) at the Hong Kong Convention and Exhibition Centre (HKCEC) in Wan Chai, with the NEXT@Fashion InStyle Fashion Parade taking place on 28 April (Monday). The parade will showcase creative clothing from five local fashion designers using sustainable and innovative materials. Renowned designer Han Chong, founder of the acclaimed fashion label Self-Portrait, will serve as ambassador of NEXT@Fashion InStyle.
Media representatives are cordially invited to cover the fashion parade. Details are as follows:
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Date |
28 April 2025 (Monday) |
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Time |
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Venue |
The RUNWAY, Halls 3FG, HKCEC |
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Attending artists and guests |
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The fashion pieces created by five local fashion designers using NEXT materials will be showcased at the NEXT@Fashion InStyle Fashion Parade. They include:
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Designer |
Materials used |
Features |
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Arto Wong |
AlgaFila 、 Lotuxilk |
Combining environmental sustainability with fashion sensibility, these two collections are meticulously crafted using fibres extracted from seaweed and lotus stems, presenting an engaging and dynamic visual experiment that encourages further exploration of the sustainable use of natural resources. |
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Jason Ying |
Sustainable Denim |
Sustainable denim from Advance Denim is fused with military elements, drawing inspiration from old military uniforms to reinterpret classic styles with new materials. |
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Johnson Chong |
Functional Fabric |
Technologically advanced materials showcase both functionality and aesthetics. |
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Kinyan Lam |
Gambiered Canton Silk |
Using Gambiered Canton Silk, an intangible cultural heritage of Guangdong with more than 1,000 years of history, the designs utilise the fabric’s lightweight and soft texture to create streamlined silhouettes and flowing skirts, blending cultural tradition with innovative design. |
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Toki Wong |
AlgaFila |
New fabric technologies weave together the essence of summer coastal vibes. |
This year, Fashion InStyle has introduced a new focal zone, NEXT@Fashion InStyle (NEXT), with Thailand as the strategic partner. The event is fully supported by the Thailand Creative Culture Agency (THACCA) and The National Soft Power Development Committee.
Some 30 Thai exhibitors will showcase fashion materials that integrate elements of Thai cultural characteristics, sustainability and innovative technology. Alongside Thailand, the NEXT zone brings together over 60 exhibitors from Mainland China, Europe, the United States, Australia, Indonesia, Vietnam, Singapore and other countries and regions, presenting a range of cutting-edge materials to create an international exchange platform that can lead future fashion trends.
Interview arrangements:
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Media friends attending artist interviews:
Please register in advance with Best Crew PR. On the day of the event, please arrive before 5pm to collect your press pass at the Media Registration Desk outside the Exhibition Hall on the 3rd floor of the HKCEC. Please reserve time for registration and interviews. -
Media friends watching the fashion parade:
Please contact Best Crew PR to register in advance and reserve your seats.
Websites
- NEXT@Fashion InStyle: https://www.hktdc.com/event/fashioninstyle/en/nextfashion-instyle
- Fashion InStyle: https://www.hktdc.com/event/fashioninstyle/en
Media enquiries
Best Crew Public Relations & Marketing:
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Diana Tang |
Tel: (852) 9199 6723 |
Email: diana.tang@bestcrewpr.com |
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Reni Kwok |
Tel: (852) 6291 4283 |
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HKTDC’s Communications & Public Affairs Department:
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Serena Cheung |
Tel: (852) 2584 4272 |
Email: serena.hm.cheung@hktdc.org |