HKTDC Media Room HKTDC Media Room

Press Conference & Media Preview tomorrow:

HKTDC Food Expo 2024

A Taste of Highlighted Products  

The Home Delights Expo, Beauty & Wellness Expo, Food Expo PRO, International Tea Fair and International Conference of the Modernization of Chinese Medicine and Health Products will take place concurrently

 

5 August 2024 – The Hong Kong Trade Development Council (HKTDC) will host a press conference at 2.30pm tomorrow, 6 August to announce the 34th HKTDC Food Expo, the 10th HKTDC Home Delights Expo, the 8th HKTDC Beauty & Wellness Expo, the 2nd HKTDC Food Expo PRO and the 15th HKTDC Hong Kong International Tea Fair.

 

This will also include details about the International Conference of the Modernization of Chinese Medicine and Health Products (ICMCM), organised by the Modernized Chinese Medicine International Association (MCMIA) together with the HKTDC and ten scientific research institutions.

 

All five events and the ICMCM will be held concurrently from Thursday, 15 August at the Hong Kong Convention and Exhibition Centre (HKCEC), providing visitors with a one-stop destination this summer. The Food Expo’s Premium Food Zone in the Public Hall and the Gourmet Zone are offering an extensive selection of renowned brands and delicacies from around the world. HKTDC will organise special Thematic Days, including “Delights Across Mainland China”, “Happy Friday”, “Japan & Korea Culture” and “Wellness Weekend”, featuring a variety of exciting activities and unique products to appeal to the public's diverse tastes.

 

The media preview will feature Huaxia cuisine ready meals from all over Mainland China, Friday celebration picks of just-add-ice and ready-to-drink cocktails from Europe and Wuliangye chocolate, and Japanese croissant Taiyaki and Korea’s popular banana flavoured milk beverages alongside Taiwanese low-fat and low-calorie ready meals for health-conscious consumers.

 

The Beauty & Wellness Expo will debut the Body Mind Spirit Zone with mindfulness experiences and workshops, while the Home Delights Expo will present various lifestyle brands and cultural and creative handicrafts. To celebrate the 50th anniversary of Peanuts (Beagle Scouts), and in partnership with exhibitors, there will be a “Home Delights Expo 10th Edition Celebration Special: Snoopy Hide & Seek” campaign giving visitors a chance to redeem a special edition gift by taking photos with the designated Snoopy and Friends characters at the venue.

 

You are invited to join the media preview. Details are:

Date:

6 August (Tuesday)

Time:

2:30 pm – 4:00 pm (Registration begins at 2:15 pm)

Venue:

Exhibition Hall 3E, Hong Kong Convention and Exhibition Centre

Speaker:

Sophia Chong, Deputy Executive Director, HKTDC

 

 

Agenda:

2:00-2:30 pm

Media registration

2:30-3:15 pm

Introduction to the five August events

3:15-3:20 pm

Media Q&A session

3:20-3:25 pm

Group photo

3:25-4:00 pm

Media tour and featured exhibits introduction

 

 

Media Enquiries

Ogilvy Public Relations:

HKTDC's Communications and Public Affairs Department:

Cynthia Sit (852) 9425 4547 

cynthia.sit@ogilvy.com

 

Frankie Leung (852) 2584 4298 frankie.cy.leung@hktdc.org

Leanne Pok (852) 9379 9694

leanne.pok@ogilvy.com

Clayton Lauw (852) 2584 4472 clayton.y.lauw@hktdc.org

 

 

Media Room: http://mediaroom.hktdc.com