Highlights of Hong Kong Book Fair unveiled tomorrow
Showcasing experiences from three major summer cultural events
24 June 2024 – The 34th HKTDC Hong Kong Book Fair, organised by the Hong Kong Trade Development Council (HKTDC), will be held from 17 to 23 July at the Hong Kong Convention and Exhibition Centre (HKCEC), running concurrently with the HKTDC Hong Kong Sports and Leisure Expo and the HKTDC World of Snacks. Visitors can enjoy all three of these prominent summer cultural and leisure events, taking in the pleasures of literature, sports and leisure and shopping for snacks with a single ticket.
The HKTDC will hold a press conference tomorrow (25 June) to unveil the lineup for the three events. For the Book Fair, this will cover the theme of the year, the Art Gallery, selected exhibits from the World of Art & Culture and the speaker lineup for the Eight Seminar Series. There will also be an overview of the Sports and Leisure Expo and the World of Snacks with selected exhibits on display and exhibitors from the two events introducing some of the unique products that will feature onsite, including smart fitness machines that combines aerobics, weight training and stretching, and a tai chi robot designed to help the elderly. On the food front, exhibitors will present treats ranging from new-flavour ice creams and nostalgic snacks to healthy vegetable and fruit crisps.
This year's Hong Kong Book Fair, Sports and Leisure Expo and World of Snacks will all brim with content. The Book Fair has once again invited renowned writers and celebrities to share their creative journey with booklovers, while also presenting a variety of cultural activities to encourage cultural exchange between Hong Kong and the rest of the world, reinforcing Hong Kong's status as an East-meets-West Centre for International Cultural Exchange. Coinciding with the upcoming Olympic Games in Paris, the Sports and Leisure Expo will feature a wide selection of sports and leisure products and the chance to enjoy hands-on experiences. The World of Snacks, meanwhile, will showcase a wide range of confectioneries, nostalgic snacks, party foods and healthy snacks from around the world, with visitors able to sample them firsthand.
We invite you or your representative to cover the press conference. Details are as follows:
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Date: |
25 June 2024 (Tuesday) |
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Time: |
2-4pm |
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Venue: |
HKTDC SME Centre G/F, HKCEC 1 Expo Drive, Wan Chai |
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Language: |
Cantonese (questions in Putonghua and English are welcome) |
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Speakers: |
Sophia Chong, Deputy Executive Director, HKTDC Yau Lop-poon, Editor-in-Chief, Yazhou Zhoukan; Member, Hong Kong Book Fair 2024 Cultural Events Advisory Panel Edmund Chan, Director, Hong Kong Publishing Federation Alan Cheung, Curator of World of Art and Culture, Co-Founder and Managing Director of One Bite Design Studio Freddie Wong, Veteran Film Critic and Director |
Timetable:
1:45pm Media registration
2:00-2:30pm Media interview session with exhibitors from the Hong Kong Sports and Leisure Expo and World of Snacks
2:30-3:20pm Introduction to the three fairs and Q&A session
3:20-4:00pm Media tour and media interview session (introduction to Art Gallery exhibits and featured products)
Websites
Hong Kong Book Fair: https://hkbookfair.hktdc.com/en/index.html
Sports and Leisure Expo: https://www.hktdc.com/event/hksportsleisureexpo/en
World of Snacks: https://www.hktdc.com/event/worldofsnacks/en
HKTDC Media Room: https://mediaroom.hktdc.com/en
Media enquiries
Hong Kong Book Fair, Hong Kong Sports and Leisure Expo and World of Snacks
Yuan Tung Financial Relations:
Anson Wong Tel: (852) 3428 3413 Email: awong@yuantung.com.hk
Agnes Yiu Tel: (852) 3428 5690 Email: ayiu@yuantung.com.hk
Tiffany Leung Tel: (852) 3428 2361 Email: tleung@yuantung.com.hk
HKTDC’s Communications & Public Affairs Department:
Hong Kong Book Fair
Snowy Chan Tel: (852) 2584 4525 Email: snowy.sn.chan@hktdc.org
Sunny Ng Tel: (852) 2584 4357 Email: sunny.sl.ng@hktdc.org
Hong Kong Sports and Leisure Expo/World of Snacks
HKTDC’s Communications & Public Affairs Department:
Jane Cheung Tel: (852) 2584 4137 Email: jane.mh.cheung@hktdc.org