To assignment editor：
FASHIONALLY returns in September
Fashion platform presents 4 days of events for local fashion lovers
31 August 2023 – CENTRESTAGE, Asia’s premier fashion event, will be held from 6 to 9 September at the Hong Kong Convention and Exhibition Centre (HKCEC). The four-day event will be open exclusively to fashion buyers on the first two days, and welcome both buyers and the public on the final two days.
This year, local fashion platform FASHIONALLY.COM will stage four shows during CENTRESTAGE, including FASHIONALLY COLLECTION #21, FASHIONALLY Presentation I: Kinyan Lam, FASHIONALLY Presentation II: the Hole and FASHIONALLY Presentation III: IP AXIS. The three individual designer brand presentations will be themed “TSAVT TANEM”, “Declining Nobles” and “roughneck”. Each presentation will feature a specially curated stage design to immerse the audience in the designers’ personal fashion world.
YDC alumni will also participate in the exhibition and other fashion shows, including Wilson Choi (REDEMPTIVE), Toki Wong (KOWLOON CITY BOY), Viki Tsang (gnastiy.com), Mandy Fong (SZMAN), Kevin Ho (KEVIN HO) and Jason Lee (YMDH). More information will be updated on FASHSIONALLY’s IG. For details of the 18 FASHIONALLY designers, please visit: https://bit.ly/45ShN1E
With the theme “Everything is Inspiration”, Hong Kong Young Fashion Designers’ Contest (YDC) 2023 visualises the design inspiration in the designers’ mind.
MINI Hong Kong will be the event’s lead sponsor for the seventh consecutive year. YDC 2019 winner Wilson Yip, who infuses sustainability, love and tolerance into his brand Wilsonkaki SS24 series for MINI will perform together with Hong Kong indie band The Hertz.
Han Chong, Founder and Creative Director of self-portrait, will be the VIP judge, while Yu Masui, Fashion journalist and digital content creator, will be the overseas judge on the star-studded judging panel. The 10 shortlisted designers will compete for four awards, including Champion, the Excellence Award, the Best Visual Presentation Award and My Favourite Collection Award.
Artistes Kay Tse, Sabrina Ng, Michael Chu, Rachel Leung, Jamie Zhang and Brian Chan will attend the event to show their support.
We cordially invite you and your representatives to cover the related events.
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6 September 2023 (Wed) |
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FASHIONALLY COLLECTION #21
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Time: 11:30am-12 noon Venue: Main Stage, Hall 3C, HKCEC Brand: FromClothingOf、Lapeewee、MARCCH、MOODLABBYLORRAINE、POISSON、NONOBO、VO-YAGE and WHY Artistes: ChanKa, Lydia Pao
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FASHIONALLY Presentation I:
Kinyan Lam |
Time: 12:30pm-1pm Venue: Mini Stage, Hall 3E, HKCEC Brand: Kinyan Lam Theme: TSAVT TANEM The series is called "TSAVT TANEM", which is Armenian and means "give me your pain". The Armenian nation has experienced many hardships in history, and when they meet, they greet and comfort each other. The collection continues to use self-dyed fabrics and uses hand-dyed colors, such as red, yellow, and blue with vibrant fronts. The fabric, combined with patchwork, twisted rope and embroidery details, expresses the simple power from natural colours and craftsmanship, hoping to bring a little sense of healing. Artistes: ChanKa, Lydia Pao
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7 September 2023 (Thu) |
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FASHIONALLY Presentation II:
the Hole |
Time: 1:30pm-2pm Venue: Mini Stage, Hall 3E, HKCEC Brand: the Hole Theme: Declining Noble The theme of this collection is "Declining Noble" and the clothing tells a story of a group of nobles who find peace after losing their status. The series is divided into five stages: Isolation, Anger, Depression, Acceptance and Peace. The brand utilises different materials, handcrafted details and colours to highlight the changes in the nobles’ minds. Artistes: Ng Wing Sze, Ernesto de Sousa
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FASHIONALLY Presentation III: IP AXIS |
Time: 3:30pm-4pm Venue: Mini Stage, Hall 3E, HKCEC Brand: IP AXIS Theme: roughneck The designer defines his collections by chapter. The brand constructs a virtual world and imagines the uniforms of different jobs in the future as inspiration to design futuristic, functional and non-seasonal items. Continuing the previous chapter with future cleaners as the origin of the design, this chapter takes oil drilling workers as the inspiration, The designer using 3D tailoring to simulate the muscle of the workers during their work. The design of detachable accessories is used to provide a variety of ways of mix and match. Waterproof and water-resistant materials are used to provide the functionality of the collection and present Imagining future uniforms. Artistes: Lo Chun-yip (Siuyea)、Rachel Leung
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Media Registration: Media friends can register for above events at the Press Registration Counter outside Hall 1E, HKCEC by presenting your business card or media identification.
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9 September 2023 (Sat) |
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Hong Kong Young Fashion Designers’ Contest 2023 (YDC) |
Time: 7:30-pm-8:30pm Venue: Main Stage, Hall 3C, HKCEC Artistes: Kay Tse, The Hertz, Sabrina Ng, Michael Chu, Rachel Leung, Jamie Zhang, Brian Chan Judges:
Chief judge: Katherine Fang – Chairlady, HKTDC Garment Advisory Committee Overseas judge: - Yu Masui– Fashion Journalist & Digital Content Creator Victoria Tang-Owen – Director of Arts, Founder and Creative Director, Thirty30 Creative and Victoria Tang Studio Jonathan Lee – Strategic Consultant Cherry Mui – Regional Fashion Director, Tatler Asia Jimmy Chan – Head of Commercial, APAC, Goxip Group
Event’s main photography areas: signing backdrop and show media platform Rundown: 6:30pm Media registration counter at Hall 3D entrance opens 6:45pm Guests and artistes arrive for interviews 7:20pm Media escorted to catwalk venue 7:30pm YDC begins |
CENTRESTAGE: www.centrestage.com.hk
Hong Kong Young Fashion Designers’ Contest (YDC): www.fashionally.com
For details of the 10 finalists background, collection and photos, please visit: https://bit.ly/45q8c22
Media enquiries
Please contact Best Crew PR for YDC2023 pre-registration or more details:
Diana Tang Tel: (852) 3594 6443 Email：diana.tang@bestcrewpr.com
Reni Kwok Tel: (852) 3594 6443 Email：reni.kwok@bestcrewpr.com
HKTDC’s Communication & Public Affairs Department:
Katy Wong Tel: (852) 2584 4524 Email：katy.ky.wong@hktdc.org
Janet Chan Tel: (852) 2584 4369 Email：janet.ch.chan@hktdc.org
More details about YDC
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YDC 2023 Public Voting & Lucky Draw
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Voting period: Now until 8 September 2023 | 23:59:59 (HKT)
Voting website: https://www.fashionally.com/en/vote/page/2023/
Lucky draw announcement date: 18 September 2023
Lucky draw announcement platform: www.FASHIONALLY.com, Sing Tao Daily and The Standard The general public can vote for the “My Favourite Collection” award on or before 8 September to stand a chance of winning one of five HK$3,000 Lee Gardens Area e-gift coupons.
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YDC partnership with CASETiFY
YDC partnered with CASETiFY for the first time and made limited edition tech accessories for the 10 shortlisted designers, featuring their design inspiration. Winners of the four awards will get a chance to join hand with CASETiFY launching an artist collection. Transforming their designs into the portable tech accessories, the partnership helps promote local fashion designers in a global platform.
The collection will be available on CASETiFY website and all CASETiFY STUDiO stores in Hong Kong starting from 9 October. Additionally, those who present their YDC show ticket at any store will enjoy a 15% discount on their purchase. Tterms and conditions apply.
About YDC
The YDC aims to promote a new generation of local design talent, while creating opportunities to showcase their collections in front of global and local industry professionals at CENTRESTAGE. Organised by the HKTDC, the contest is considered one of the most prestigious events of its kind in the region, with a successful track record of past contestants becoming leading designers for fashion enterprises or establishing their own labels. It is the starting point for many designers to develop their brand. To further promote the international visibility of local Hong Kong designers, in 2012, the HKTDC launched FASHIONALLY.com, an online platform that aims to promote local fashion brands and help local designers connect with global industry players and opportunities.