Fashion showcase CENTRESTAGE opens in September
3-day event explores fashion in the metaverse
22 August 2022 – Organised by the Hong Kong Trade Development Council (HKTDC), Asia’s fashion showcase CENTRESTAGE will be held from 9 to 11 September at the Hong Kong Convention and Exhibition Centre (HKCEC). This year’s show features more than 230 well-known and emerging brands from 15 countries and regions.
Consisting of virtual reality interactive zones, CENTRESTAGE will offer a trip to the metaverse, seamlessly blending technology with the fashion world to encourage fashion buyers and the public to fully immerse themselves.
Entering its seventh edition in 2022, the upcoming CENTRESTAGE will have “Inclusion and Diversity” as its central theme. The opening gala, CENTRESTAGE ELITES, will feature the 2023 spring/summer collections of Hong Kong fashion brand DEMO and Japanese brand Children of the discordance.
At the media event on 23 August, Derek Chan and Mite Chan, co-founders of DEMO, will give a preview of CENTRESTAGE highlights. Moreover, key features from other CENTRESTAGE events will be revealed, including the Fashion Hong Kong Runway Show, FASHIONALLY shows and the annual Hong Kong Young Fashion Designers’ Contest (YDC). Collections from a number of brands exhibiting at the fair will also be showcased at the media event’s fashion parade. Celebrity artiste Adam Pak will be guest model at the event.
You or your representatives are cordially invited to the CENTRESTAGE media preview. Details are as follows:
Date: 23 August 2022 (Tuesday)
Time: 2:30pm-4pm
Venue: Arts Pavilion, West Kowloon Cultural District (No.28 Museum Drive)
MC: Rabee’a Yeung
Speaker: Sophia Chong, Deputy Executive Director, HKTDC
Celebrities: Jeannie Chan, Adam Pak (media interview at 2pm)
Guests: Derek Chan & Mite Chan, CENTRESTAGE ELITES participating designers; Mayao Ma, Chairman of the Fashion Farm Foundation; Designers and representatives from Hong Kong fashion brands including 112mountainyam, Artisan Blossoms, Bettie Haute Couture, BLIND by JW, DorisKath, FEMANCE, KanaLili, Kowloon City Boy, Maison Blanche, METHODOLOGY, NAERSI, Sparkle by Karen Chan, SUN=SEN, The Life Etc., V VISSI, VICTOR CHAN STUDIO, Vo-yage, YMDH and more
Rundown:
1:30-2:30pm Reception begins
2:00-2:25pm Media interviews with celebrities Jeannie Chan and Adam Pak
2:30-3:05pm Fashion discussion: Rabee’a Yeung speaks with Sophia Chong, Deputy Executive Director, HKTDC
3:05-3:25pm Fashion parade with Adam Pak featuring CENTRESTAGE exhibiting brands and CENTRESTAGE ELITES participating brands
3:25-4:00pm Group photos and media interviews with guests and Rabee’a Yeung
Remarks: Media representatives who wish to conduct interviews with celebrities Jeannie Chan and Adam Pak are advised to arrive before 2pm. Arts Pavilion in West Kowloon Cultural District is a 10-minute walk from MTR Kowloon Station Exit E at ELEMENTS (please click here for map), please reserve time for admission.
Note: Safety is a top priority for the HKTDC and various measures will be implemented at the press conference to protect the health of all participants. Following the HKSAR Government’s implementation of the LeaveHomeSafe mobile app and Vaccine Pass, all visitors to the press conference will be required to use the LeaveHomeSafe mobile app and check their vaccine pass to enter the premise.
Fair websites:
- CENTRESTAGE: https://centrestage.hktdc.com/
- Fashion Hong Kong: https://www.fashionhongkong.com.hk/en
- Hong Kong Young Fashion Designers’ Contest (YDC): http://www.fashionally.com/en/
- CENTRESTAGE in Town: https://centrestage.hktdc.com/home/highlights/centrestage-in-town/
Media enquiries
Please contact Raconteur:
Molisa Lau Tel (852) 6187 7786 email: molisalau@raconteur.hk
Betsy Tse Tel (852) 9742 7338 email: betsytse@raconteur.hk
HKTDC’s Communication & Public Affairs Department:
Snowy Chan Tel (852) 2584 4537 email: snowy.sn.chan@hktdc.org
Agnes Wat Tel (852) 2584 4554 email: agnes.ky.wat@hktdc.org