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Inaugural MarketingPulse Conference Opens Next Wednesday
Global Marketing Gurus to Examine Latest Branding Strategies

13 March 2018 – The inaugural MarketingPulse conference will be held on 21 March at the Hong Kong Convention and Exhibition Centre (HKCEC). Organised by the Hong Kong Trade Development Council (HKTDC), the event gathers more than 30 speakers from nine countries and regions to share their success stories and examine the latest marketing trends. Global brand leaders, top advertising executives, as well as leading marketers and influencers will discuss various topics, from brand-building, social media applications, contenting marketing to influencer marketing, as well as strategies for the Chinese mainland market.

Philip Yung, Permanent Secretary for Commerce and Economic Development (Commerce, Industry and Tourism) of the Hong Kong SAR Government will deliver remarks at the opening session. Speakers at the first plenary session will include Sara Riis-Carstensen, Head of Global Branding of De Beers and Kei Suzuki, Director of Ryohin Keikaku Co, Ltd (MUJI). JiPeng Men, Vice President of; Assaf Tarnopolsky, Director of Marketing Solutions, South East Asia, North Asia & Japan of LinkedIn; Joshua Grossberg, Group Creative Director of McCann New York and Peter Lefebvre, Creative Director of Leo Burnett, will share their insights at the other two plenary sessions.

MarketingPulse will also feature an Exhibition Zone, gathering nearly 20 companies engaged in new media advertising and marketing, content marketing, search engine optimisation, data-driven marketing solutions, customer service platforms and AI platforms.

We cordially invite you or your representatives to cover the conference. Details are as follows:

Date:  21 March 2018 (Wednesday)

Opening Hours:        9:30am-6pm

Venue: Hall 3DE, Hong Kong Convention and Exhibition Centre

Visit the MarketingPulse website ( for the latest programme and speaker list. For interviews with speakers, please email your interview outline and contact information to by 16 March, noon.

Media Registration:
Media representatives may register with their business cards and/or media identification, at the Press Registration Counter outside HKCEC Hall 3DE.

Media Enquiries
Please contact the HKTDC's Communications & Public Affairs Department:

Billy Ng          Tel: (852) 2584 4393           Email:

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