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Hong Kong Optical Fair Media Preview Next Tuesday

Global Brands to be Showcased & Market Trends to be Unveiled

19 October 2016HKTDC Hong Kong Optical Fair returns for its 24th edition from 9 to 11 November at the Hong Kong Convention and Exhibition Centre (HKCEC), showcasing new eyewear and related products. A record number of more than 780 exhibitors from 28 countries and regions are set to gather in Hong Kong for the event. A press conference on 25 October (Tuesday) will present fair highlights and industry trends.


Winners of the 18th Hong Kong Eyewear Design Competition will also be announced at the press conference. Under the theme Uniqueness, contestants from Open Group and Student Group categories were challenged to integrate refined craftsmanship with unique design. Competition winners will discuss their design concepts and be available for interview during the press conference. Models will also parade the award-winning designs.


A range of eyewear from the Brand Name Gallery of the Optical Fair will be exhibited at the press conference to unveil the latest market trends. Famous local TV host Luisa Leitao will display her own eyewear brand. Other brands include the latest 3D printed eyewear by ic! berlin, sunglasses from Sodamon – the Korean winner of the Good Design Award in Korea and Australia, the limited edition handcrafted frames with floral design by KUBORAUM and the vintage-style stone showpiece by Italian brand miga. Besides, a Hong Kong company will present its Faceme AR Glasses System equipped with eyewear preview function and mobile apps that enable consumers to “try on” different styles of virtual glasses. Models will demonstrate some of the virtual designs.


The fair will also host seminars and eyewear parades, with the 14th Hong Kong Optometric Conference being a focal point for industry representatives. The theme of the conference this year will be “Advancement in Ophthalmic Treatments”, during which experts will shed light on important topics such as myopic glasses and vision correction.


We cordially invite you or your representative to attend the press conference. Details are as follows:

Date:              25 October 2016 (Tuesday)

Time:              2:15pm-4pm

Venue:           Wooloomooloo Prime, Level 28, Soundwill Plaza II–Midtown, Causeway Bay  

Hosts:            Benjamin Chau, Deputy Executive Director, HKTDC

David Chow, President, Hong Kong Optical Manufacturers Association


Fair Website

Hong Kong Optical Fair:


Media Enquiries

Please contact the HKTDC’s Communication and Public Affairs Department:

Joe Kainz                  Tel: (852) 2584-4216           Email: